OK – Yahoo is trying its best to lure customers to its site. This time Yahoo has brought out a new homepage for India and its Asian neighbors like Singapore, Malaysia, Indonesia, the Philippines and Vietnam. Well, Yahoo is trying all tricks in its basket to win the market in India – will it succeed? We have to wait and see.
In this new home page, Yahoo seems to be offering new utility apps such as Yahoo! Weather, Finance and Flickr but no Maps, list of localized events or where to eat. I looked at the new homepage – it looks crowded as usual. Yahoo seems to be giving too much importance to entertainment and Bollywood. Well – Dear Yahoo, you need to think outside the box. What works in North America may not work for Asia or even India. Remember, each market is different.